When at the zenith and at its strongest, it gives the world a surreal brightness, a milky aura, and, on its outer edges, the lure of a mirage. It comes in the middle of summer, along an Italian coast. It surprises the bodies, frozen on this milky iceberg, with its dense foam and shrouding immateriality.
LUMIÈRE BLANCHEEAU DE PARFUM
A mild and enveloping perfume, Lumière Blanche is a comforting cocoon, between milky mildness and cold spices. It evokes the sweltering heat from the sun at the zenith, which erases colors, leaving only a blinding white hue; it surprises with its spicy freshness. For its creator, “Lumière Blanche is a fragrance with beautifully contrasting hot and cold notes”; a whirlwind of light and freshness followed by milky mildness and a distinct, warm, and sensual end note.
Sidonie Lancesseur @ Robertet
Massimo Vitali was born in Como, Italy, in 1944. He moved to London after high school, where he studied Photography at the London College of Printing. In the early 60s, he started working as a photojournalist, collaborating with several magazines and agencies in Italy and Europe. He becomes an activist photographer. At the beginning of the Eighties, his growing distrust in the belief that photography had an absolute capacity to reproduce the subtleties of reality led to a career change. He began working as a cinematographer for television and cinema. However, his relationship with the still camera never ceased, and he eventually turned his attention back to «photography» as a means for artistic research. In 1995 he commenced the Beach Series in light of drastic political changes in Italy. Massimo started to observe his fellow countrymen very carefully. He depicted a “sanitized, complacent view of Italian normalities”, while at the same time revealing “the inner conditions and disturbances of normality: its cosmetic fakery, sexual innuendo, commodified leisure, deluded sense of affluence, and rigid conformism”. He currently divides his time between Lucca, Italy and Berlin. His fame is only equalled by the great number of exhibitions of his work held all over the world. His oeuvres are part of the permanent collection of the New York Guggenheim Museum, the Fondation Cartier in Paris, as well as the personal collection of American movie stars such as Cameron Diaz.WWW.MASSIMOVITALI.COM
SIDONIE LANCESSEUR @ROBERTET
Sidonie is Parisian but her calling came during a summer internship with Robertet in Grasse. She became a perfumer in 2006 with Michel Almairac as her mentor. He instilled in her his knowledge and a taste for short and modern formulas in which each raw material has a purpose. She likes unrefined materials and sometimes dark ones like patchouli or papyrus, as well as animal notes with stronger amber tones like labdanum. In her own words, “I love their raw and noble side; toning them down while preserving their personality is an interesting process”. Thanks to Robertet, she can work with the most noble natural raw materials. As a perfumer, she finds inspiration in everything around her: a glass of wine, the smell of cigar, or even, the atmosphere of a book… Among her many creations, Sidonie Lancesseur created three fragrances for By Kilian (Incence Oud, Cruel Intentions, and Straight to Heaven)